I have been a BuzzFeed reader for years and I use it daily to keep up with news, trends, to chill and even figure out what the hell am I going to cook. Through the years, I've come to realize that I mainly use the BuzzFeed native app and newsletters to avoid the webpage clutter. I would say that this big amount of content is necessary and it makes BF what it is, but although this may be true, I believe I can help make it prettier and easier to navigate.